Development of a B2B Platform for Hertz Azerbaijan
Ongoing

Development of a B2B Platform for Hertz Azerbaijan

As part of this project, a B2B management platform was developed for Hertz Azerbaijan, aimed at serving corporate clients. The main goal was to enable companies to manage rental operations, orders, and billing through a centralized online system, while automating internal and external business workflows through CRM/ERP functionalities.

Through the platform, partner companies can log into their accounts to create vehicle orders online, monitor rental periods, track invoices, review order history, and use management tools to optimize operational processes. The system includes user role and permission control, a comprehensive dashboard, notifications and alerts, statistical reporting, and real-time updates.

The platform is built as a B2B-oriented online management system with CRM/ERP integration, providing significant advantages for both internal teams and corporate clients. It allows for real-time monitoring of rental operations, process automation, structured data flow, and transparent collaboration.

As a result, the company digitized its rental operations, created a structured management environment for corporate partners, and significantly improved operational efficiency. This platform functions not as a traditional website but as a full-fledged online business management system.

  • DevOps & CI/CD Setup
  • Database Design & Diagram Modeling
  • Data Migration
  • User Acceptance Testing (UAT)
  • Technical Documentation
  • Database Setup
  • System Architecture Design
  • Ongoing Technical Support
  • Web Development
  • Integration Solutions
  • Cloud Infrastructure Setup
  • Monitoring & Performance Analysis
  • System Security Setup
  • API Development
  • Testing & Quality Assurance (QA)
  • Automated Workflows
  • Wireframe & Prototype Creation
  • Business Process Modeling (BPM)
  • UI/UX Design
Client:
Year
2025
Timeline
6 Month
Budget
50.000+
Team
Gülçin İsgəndərova Seymur Əliyev Ülvi Süleymanov

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The stages we went through in this project

01/
Project goals, business requirements, and market needs were analyzed. The team used Slack and Google Docs for initial communication and information sharing.
02/
Based on collected data, a detailed technical specification was prepared in Google Docs and approved. Project stages were planned and tasks distributed through Jira.
03/
The database structure and relation diagrams were created using SqlDBM. PostgreSQL and Redis were planned to support a scalable architecture.
04/
B2B-oriented responsive UI/UX mockups were designed in Figma, focusing on user experience and mobile adaptability.
05/
The frontend was built with HTML, CSS, Bootstrap, JavaScript, and React, fully responsive and optimized for B2B use.
06/
Backend and API infrastructure were developed using Laravel (PHP). Node.js and Express.js modules were added for real-time features.
07/
Redis caching, RabbitMQ queues, and Logstash optimized data flow. The system was built to be stable and scalable.
08/
Frontend and backend were fully integrated. A dynamic interface was built with Next.js and React, and API data exchange was stabilized.
09/
Server infrastructure was set up on AWS, optimized and secured via Cloudflare, and deployed using Docker containers.
10/
The system was launched in a live environment, main functions tested, and final optimizations made for B2B stability.
11/
A monitoring system was set up using Grafana, tracking performance and security. The project was officially delivered and support began.
Tech we used
Laravel
Laravel
Slack
Slack
HTML
HTML
SqlDBM
SqlDBM
CSS
CSS
Grafana
Grafana
JavaScript
JavaScript
Figma
Figma
React
React
Logstash
Logstash
Express.js
Express.js
Jira
Jira
Next.js
Next.js
Google Docs
Google Docs
Bootstrap
Bootstrap
PHP
PHP
Node.js
Node.js
PostgreSQL
PostgreSQL
Redis
Redis
RabbitMQ
RabbitMQ
AWS
AWS
Cloudflare
Cloudflare
Docker
Docker
know_us_10

📨 RabbitMQ — Reliable Data Exchange Management

During development, the need to manage real-time operations in a parallel and stable way led to the use of the RabbitMQ message queue system. It was integrated to handle order processing, user notifications, and internal data flows synchronously within the platform. This ensured stability even under heavy loads and provided secure, reliable data exchange. The use of RabbitMQ played a key role in the B2B platform, backend architecture, and real-time processing.

📨 RabbitMQ — Reliable Data Exchange Management
🐳 Docker — Flexible Deployment and Project Management
know_us_10

🐳 Docker — Flexible Deployment and Project Management

To ensure smooth operation across different environments (local, test, production), Docker container technology was used. Each project component was placed in separate containers, creating a repeatable and easily manageable environment. This approach brought major advantages in server infrastructure optimization, version consistency, and automated deployment. The B2B platform, backend services, and cloud infrastructure became more flexible and secure.

know_us_10

📊 Grafana, Kibana and Logstash — Monitoring and Analytics Systems

To monitor platform performance and quickly detect issues, ELK Stack and Grafana technologies were integrated. Logstash collects and structures data flows, Kibana visualizes logs, and Grafana monitors server performance in real time. This approach improves performance optimization, security monitoring, and log analysis, ensuring transparency and agility for the platform.

📊 Grafana, Kibana and Logstash — Monitoring and Analytics Systems
project screenshot
project screenshot
project screenshot
project screenshot
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Before
Hertz Azerbaijan managed corporate operations mostly offline and via email. Orders, rentals, and billing were handled through fragmented channels, making coordination inefficient.
After
With the new B2B online management platform built on CRM/ERP functionalities, all processes were centralized, rental operations were automated, and collaboration with partners became faster and more transparent.
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